Joy Avila
Strategic Advisor
Joy knows what it takes to win in the highly competitive world of personal injury marketing.
In addition to her work at Jove, she helps lead marketing at one of the largest plaintiffs’ firms in the Southeast (and has for!).
There she’s produced award-winning TV commercials and billboards, created direct mail packets that generated 24x typical conversion rates, and helped draw in tens of thousands of website visitors per month. Ultimately leading to 4,000+ leads per month.
The Golden Gavel Awards have featured her and her team’s work nine times, and in addition to winning there, they’ve won several other industry awards for marketing excellence.
Applying Marketing Know How
Joy knows firsthand that successful law firm marketing depends on getting and using the right data from your case management solution. Her team uses Jove to measure not only which marketing channels are working, but which ones are bringing in the highest quality cases and have the best ROI.
She’s most passionate about creating memorable brands, strategizing campaigns that cut through the noise, and building high-performing teams.
Whether sharing her insights on podcasts or consulting with clients, Joy brings her full dedication to every endeavor.
Education
Bryan College, Bachelor of Arts
