Law Firms and the Legal On-Demand Economy

The on-demand economy or “gig” or “sharing” economy is a growing trend in which businesses provide products and services to clients when and where they need them via internet cloud technology, apps, websites, and social media. Familiar on-demand companies may include AirBnB, Uber, and DoorDash food delivery as well as sites for service providers such […]
The Dos and Don’ts of Marketing in Modern Times

As the Vice President of Marketing of one of the largest personal injury law firms in the Southeast, I constantly have to re-evaluate and adjust my firm’s marketing – just like everybody else – to try to get a bigger slice of a smaller pie. But that’s my job – and the way I do […]